Fawthrop McLanders Design & Marketing

Archive for the ‘PR’ Category

Arbonne makes UK Beauty Awards 2010 Shortlist

Tuesday, March 9th, 2010

Some excellent news from the Arbonne camp.

Two of Arbonne’s products (FC5 Night Crème and 5–in–1 SeaSource Massage Oil) have been shortlisted in the second annual UK Beauty Awards 2010 for the Best New Skincare Product and Best New Body Care Product.

Judged by respected beauty editors and bloggers including Victoria White, Editor, Company magazine; Debbie Djordjevic, Editorial Director, Handbag.com; Eve Cameron, Beauty Director, Good Housekeeping; Jane Cunningham, Beauty Editor; Mandie Gower, Editor, Zest Magazine; Olivia Falcon, Health and Beauty Director, Tatler; Sarah Vine, Beauty Editor, The Times and Zara Rabinowicz, Beauty Expert, the shortlisted products in our categories are as follows:

Best New Skincare Product – Mass Market

  • Arbonne® – FC5™ Moisturizing Night Crème
  • Bourjois Paris – Express Eye Makeup Remover
  • Dr. Nick Lowe Dermatologist – The Secret Is Out Lifting Cream
  • Garnier Skin Naturals – Pure Active Spot–on Roll–on
  • Nelsons® Pure & Clear™ – Purifying Daily Facial Wipes
  • Vichy Laboratoires – LiftActiv Retinol HA Eyes

Best New Bodycare Product – Mass Market

  • Arbonne® – SeaSource Detox Spa™ 5–in–1 Essential Massage Oil
  • Garnier Skin Naturals – Hydralock Light Moisturising Milk
  • Gillette® Venus® – Embrace™
  • Jergens® Naturals™ – Skin Firming Body Moisturiser
  • NEOM Luxury Organics – Organic Body Oil
  • Sanctuary Spa Covent Garden – Age Repair Hydrating Body Serum

To be selected and shortlisted alongside such established brands is really fantastic.

The winners are selected by public vote, so please take a moment to register your vote for Arbonne. The deadline is 12 April 2010.

Go to Handbag.com or Diary Directory

Click on the product in each category that you want to win, and at the end of each category you can submit your email address for a chance to win one of five fantastic goody bags filled with shortlisted products and worth over £500.

The winners will be announced at an awards ceremony which takes place at The Clothes Show London (June 25–27. For more info or tickets visit the website)

You can also follow Arbonne’s latest news on Twitter or join the fan page on Facebook.

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Posted in Fawthrop McLanders, Online PR, PR, Social Media | No Comments »

Top of the class

Friday, January 15th, 2010

Our events, PR, creative and digital experts are joining forces for The Celebration of Learning and Skills Success (Class) Awards. The combined expertise of our team enables us to deliver a high impact, integrated campaign which will culminate in the region’s biggest awards ceremony.

Following four successful years working on The CoLaS Awards, delivered on behalf of the Learning and Skills Council, we knew that there was a demand an awards ceremony dedicated to learning and skills in the region and we knew it had to continue.

Armed with a proposal, we approached One North East, Business Link North East and NEFEA (North East Federation of Enterprise Agencies) who saw merit in our plan and showed their support with all important sponsorship to turn the idea into reality.

And so, the 2010 ceremony will see over 1400 guests enjoy a spectacular ceremony at the Sage Gateshead on 23 April 2009. The region’s business leaders will join key employers, politicians, journalists, representatives from education and the families and friends of the nominees for an evening of entertainment and recognition of achievement.

Our Studio created the logo and web design and passed it to our Digital Team for build. The results are www.theclassawards.co.uk

Nominations are now open to employers, organisations and individuals over the age of 16 apart from Young Learner of the Year which is for ages 14 and over. All you need is to have reached the very pinnacle of innovative, progressive learning excellence and success in skills development. The Class Awards isn’t just about academic or professional achievements, it’s about recognising improvements in learning and skills, many against the odds, and award winners are expected to span all sectors.

Award categories include:

  • Young Learner of the Year
  • Apprentice of the Year
  • Skills for Work Award
  • Personal Achiever
  • Lifetime Achiever
  • Outstanding Achiever of the Year
  • New/Enterprising Employer of the Year
  • Small/Medium Employer of the Year
  • Large Employer of the Year
  • Outstanding Employer of the Year
  • Employer Apprentice of the Year
  • Creating Futures Award
  • Collaboration of Higher Skills

There’s just five days left to get your nominations in. Make sure you take a look at the entry criteria and spare some time to submit your application. The benefits of winning are immeasurable!

You can also follow our updates on Twitter @theclassawards and on Facebook.

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Posted in Digital Media, Event Management, Fawthrop McLanders, PR, Social Media, Web Design | No Comments »

Aspiring Annie Leibovitz

Thursday, January 14th, 2010

Here at Fawthrop McLanders, we understand the importance of top quality photography for our clients. Whether it’s to make a PR story come to life, promote and record an event or complement a design.

Given the credit crunch and increased pressure on budgets, we thought we’d try, as always, to offer our clients a more innovative and cost effective solution.

Last night, I started the first of six intensive evening classes in Digital SLR Photography. During the course, I will explore essential camera and Photoshop skills spanning all areas from capture and format to output. The aim is to enhance my skills and to enable FMA to offer basic photography solutions in house.

Of course, it will not negate the requirement for our talented suppliers, it may even supplement their work at times, however, it will mean that we are equipped with new skills, can offer a level of photography that is fit for purpose and can avoid unnecessary costs which can only be a good thing!

We hope you agree, and maybe I’ll be brave enough to post some of my work soon…

In the meantime, if you want to know more about how this could work for you, get in touch.

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Posted in Fawthrop McLanders, It's all about Design, PR | No Comments »